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SubWizard

The Full Story 

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The product's main focus is to provide a comprehensive list of all your subscriptions, including streaming services, magazines, software, gym memberships, etc. Regularly review your list to ensure it's up-to-date. New subscriptions may be added, and some may no longer be necessary and can be canceled.

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Mobile App

  • Create a mobile app that serves as a Subscription Tracker:

  • Create a user-friendly interface to input and manage subscriptions.

  • Ability to categorize subscriptions (e.g., streaming services, magazines, software).

  • Option to add subscription details such as cost, billing cycle, and provider

Spending Habits Dashboard:

  • Overview of monthly spending categorized by type (subscriptions, groceries, entertainment, etc.).

  • Visual representations (charts, graphs) to easily understand spending patterns

Due Date Reminders:

  • Notifications for upcoming subscription due dates.

  • Customizable reminders based on user preferences

Budget Management:

  • Budget creation and tracking for different spending categories.

  • Real-time updates on remaining budget for each category

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The app is designed to help people keep track of their subscriptions.
So the targeted users are people who want to be more aware of their expenses. Also allowing them to make informed decisions about where your money is going.

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Examining the type of content provided on three platforms Additionally, how competitors present information in an engaging and informative manner.

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I performed usability heuristic analysis
on these three competitor applications.

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Rocket Money is an app that focuses on helping users manage and optimize their subscriptions. helping them make informed decisions about their subscriptions and save money.

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Trim is a financial management app that analyzes your spending patterns and focuses on finding opportunities to save.

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Pocket Guard is an app that gives you simple answers to difficult budgeting questions so you can spend less and stop overspending,

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I interviewed 7 individuals who had similar interest in keeping better track of their subscriptions, finances, budget . Providing valuable insight into the users journey and the challenges they face.

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Mapping the differences and similarities between participants in the context of their experiences with trying to keep track of subscriptions in the past. As well as past experiences with budgeting and trying to keep with their finances.

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Finding out the main concerns of participants

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I began to study the level of importance that users place on different aspects related to subscription management and budgeting.
Narrowing it down to Five key categories that represent the primary areas of concern or interest for your target audience.

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The site map was tailored to individual user preferences. Understanding what's important to each user allowed for more the personalized and relevant content recommendations and navigation options.

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Keeping users specific goals in mind and knowing their priorities helped to design a navigation system that guides them to their desired destinations quickly and intuitively.

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Sketches and Thumbnails for the App navigation to:

  • Home page

  • Manage Subscriptions

  • Add New Subscriptions

  • Due Dates

  • Spending Page

  • Profile

  • Budget

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Interviewed 4 people that tested the sketches. Participants where given the task of:

  • Locate Navigation icons

  • Locate Graph that shows current months spending

  • Locate add subscriptions action

  • Locate ‘Manage Subscriptions’

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Created new detailed mockups that showcase the look and feel of the app. Fixing the issues given with the Preliminary Sketches

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